Rookie Moves & Pro Tips

Here are five classic rookie moves. (We’ve all been there. No judging.)

1. Overcrowding Displays:
Trying to cram in too many artifacts, images, or … [creepy violin] … text.

2. Missing Narrative Flow:
Exhibitions without a clear story can be disjointed and confusing.

3. Ignoring Accessibility:
Overlooking inclusive design alienates many visitors. And may be illegal-ish.

4. Using Too Much (OR Too Little) Technology:
Overutilizing flashy technology without purpose (OR underutilizing technology): not so good.

5. Ignoring Lighting:
If it ain’t lit, it ain’t there. You don’t always need a lighting designer. You do need great lighting.

. . .

Welp, that was tough love. Here are five pro tips to use instead.

1. Have a Compelling Story:
Anchor the exhibition around a narrative that resonates (with visitors).

2. Highlight Key Artifacts:
Use spacing and lighting to emphasize things. Let them breathe.

3. Design for Diverse Audiences:
Incorporate universal design principles. Be as inclusive as possible.

4. Think Before Technology:
Implement technology only to strengthen understanding and engagement.

5. Create Moments of Pause:
Design spaces for reflection. Let visitors process. Ahh.

Here’s the thing:
Every pro was once a rookie. You’ll get there. I can feel it.

Warmly,
Jonathan

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MtM Word of the Day:
General Contractor (GC). In construction, the primary party responsible for overseeing and managing a building project to completion. A GC hires the specialty workers, gets permits, and ensures safety. (Note: GCs are not the same as exhibition fabricators.)