Artifact Myths, Part 1

Artifacts — real, unique things — are the heart of many exhibitions. Yet many myths persist about how to use them.

Here are the 10 I hear the most, over 2 emails.

Myth #1: You need a lot of artifacts.
Fact: A few will do. 10 you'll remember is better than 100 you'll forget.

Myth #2: You don’t need any artifacts.
Fact: You need some. Quick, think of the one thing all museums have to have. (See?)

Myth #3: Artifacts have to be tangible objects.
Fact: Images, videos, sounds, and data are all collection artifacts.

Myth #4: Artifacts speak for themselves.
Fact: Rarely true. Firetruck twisted like a pretzel, yes. Nondescript pottery sherd, no.

Myth #5: Artifacts have to be special.
Fact: You don't need the crown jewels. A humble thing with a human story is often better.

Here’s the thing:
Artifacts are the heart of most exhibitions. Myths about them hide huge opportunities to decrease costs, speed up timelines and improve visitor outcomes.

Next time: Myths #6-10.

Warmly,
Jonathan

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MtM Word of the Day:
Offgas (or outgas). The release of chemicals into the air by a product or material. Most offgassing substances should not be used inside museum display cases. (BTW, “new car smell” is offgassing.)

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Labeling Books with More Books